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Audio books have been becoming more and more prevalent recently than ever before, and it seems like they will not slow down anytime soon.

CDs and cassettes are becoming more and more obscure, and downloadable audio books are becoming more popular due to their ease of used and readiness online.  Not only that, but they are much cheaper than the hardcopy and CD forms.  This year more than ever, people will be using their MP3 players and computers to play their audio books rather than CD players and tape decks, because of the new advances in MP3 player technology.  Not only can you store and listen to hundreds of audio books on the go with a MP3 player like the iPod, but you can now play them in your car as well, all at your convenience.

Another great new thing about audio books is that, like CDs and hardcopy books, you can now rent audio books for a certain amount of time for a much cheaper price, instead of paying full price and buying them.

Online audio book services are also becoming more numbered recently.  They act a lot like a Rhapsody type music service, where you pay monthly fees and have unlimited access to all of the audio books that you would want.

So go ahead and get some audio books and see how convenient and useful they can be.  Whether it be commuting to work or exercising, they are a great new technology that you should take advantage of.

Gatorade is a refreshing sports drink enjoyed by millions around the world. Few consumers realize that university research was the genesis for this successful product and the University of Florida has received over $150 million in royalties since the product was invented.

J. Robert Cade, a University of Florida professor of medicine and physiology, and a team of four researchers developed Cade’s Cola to help athletes stay energized during competitions in the hot, humid Florida climate. A football coach had expressed frustration that his players had trouble with their endurance late in their games. Researchers realized that the athletes were losing as much as 10 pounds in a single practice session.
Cade’s Cola had a mixture of water, sodium and sugar that addressed the problem, but tasted awful. Some lemon juice and artificial sweetener and a legend was born.

PepsiCo acquired Quaker Oats in 2001. Included in the acquisition were the rights to Gatorade. Gatorade’s worldwide sales were already in the billions of dollars.  According to Beverage Digest, in 2006 Gatorade accounted for more than 80% of the $7.5 billion annual U.S. sports drink market. Over 12 million bottles are guzzled daily by athletes and post operative patients. Gatorade is now sold in 80 countries and dozens of flavors.
Dr. Cade, the trust of people who worked on the project, and their heirs have received over $500 million in royalties.

Google is the worlds most utilized internet search engine. Google was founded by two Stanford University graduate students in 1996 originally calling the project BackRub. Their unique link analysis approach quickly gained the attention of those who saw it. In September 1998, Google opened its doors answering 10,000 searches per day.

After complete utilization of internal funding, the first outside investment came in 1998 in the amount of $100,000. In 1999 Sequoia Capital and Kleiner Perkins Caufield and Byers invested $25 million.  At the end of 2000, Google was handling more than 100 million search queries per day.  Google continued to grow and went public in August 2004. The market cap of the company after the first day of trading was over $240 million. As incredible as that seems it was only the beginning.   Google’s stock price grew from $200 to $700 per share in 30 months.
As of November 2007, Google was the 5th largest listed company in the U.S., with a market cap over $220 billion.
The most important part of this story for technology transfer companies is that Stanford University received over $330 million for its stake in Google.

The Google story is one of the reasons universities around the globe are searching for technology transfer partners.

UTEK CORP. (AMEX – UTK) is a transfer technology business that completed 29 technology transfers and 44 strategic alliance agreements in 2006. UTEK received over $50 million in equity securities as a result of these transactions. At the end of 2006, UTEK held equity securities in over 60 companies.

UTEK was formed in 1997 to facilitate the transfer of new technologies developed by universities and other research institutions to commercial enterprises.   UTEK was taken public in 2000 by Schneider Securities. The initial market capitalization was approximately $22 million.

Chris Trina, CEO of Transfer Technology International was introduced to UTEK in 2002. Mr. Trina raised almost $1.5 million of a successful $6 million raise for UTEK while he was Senior Vice President of Sales at GunnAllen Financial. Immediately intrigued by UTEK, Chris followed the corporate developments very closely. After 5 years of watching and studying UTEK, he was ready to take the successful strategies of UTEK and build on them while replacing the weaker UTEK components with stronger, more value enhancing plans. Early UTEK investors have enjoyed success as the company has grown from an initial market capitalization of $22 million in 2000 to over $100 million in 2008.

For more information visit

http://www.worldmarketmedia.com/779/section.aspx/2560/post/transfer-technology-pinkttin-what-gatorade-and-google-have-in-common

It’s no secret that the state of Georgia is one of the fastest growing in the nation. The southern state has a bustling economy and attracts a diverse population from across America. Its notable African-American population has distinguished it as a place with a sense of style and a cultural identity uniquely its own. The metropolitan areas like Atlanta and Savannah have been at the forefront of this economic and population growth. The growing business sector has in turn demanded the expanded use of technological advancements such as mobile broadband as it has developed in its many forms.

 

Among the superior methods for getting connected to the net while on the go in Atlanta is a new form of technology known as mobile wimax. The service allows people throughout the metropolitan hub to access the World Wide Web at ultra-high speeds and with greater bandwidth potential than ever before. This increased ability to access the net at higher speeds has enabled businesses to grow substantially. Consider the possibility of accessing and connecting to important business related resources from wherever you are in the city. That means that while on your morning commute or while taking care of domestic duties, you don’t have to neglect the responsibilities you have toward your job and your growing career opportunities. Instead, you can easily tap into the plethora of resources that characterize the internet by means of your portable electronic device.

 

Smart phones have taken precedence in the mobile market as the number one choice for communicating with the outside world. For business related tasks and for personal reasons, the smart phone is the ideal technological tool for the modern citizen. Hence, these phones’ popularity continues to grow across the public sector. The jump from 3G to 4G networks has lent way to even more options and better possibilities when it comes to accessing the valuable resources that enable personal and professional growth. The power to communicate with the whole world is increasingly available o ordinary citizens. Internet based telephone services have made it more affordable then before to actually maintain long-distance relationships that are fruitful and productive in multiple ways.

 

In Atlanta, a place with a growing population and an eager mentality for putting itself on the world map, the ability to utilize mobile broadband technology has created a growing business sector and upper-middle class. Ever since the Olympics were held in Atlanta in 1996, the rest of the world has sought to recognize the city as an important player in the cultural and economic realms of society. Residents of the town have increased their own international presence by means of modern technologies like WiMax, which has enabled them to market themselves and their accomplishments on a round the clock schedule. Posting information and pushing productivity to new levels have been defining characteristics of the American way for as long as the nation can remember, and with important advancements helping the average citizen out, those qualities will continue to lead us through the 21st century.

Biosphere Technology – Using Your Waste for Energy Generation

Waste has always been a big problem. It stinks and carries countless number of germs and bacteria. Nobody wants waste. And man has tried countless times to get rid of it. But despite all the technological advancements man has failed to do so. Each and every time man disposed of solid waste, gaseous waste was created. But air pollution is much worse than having garbage scattered around. And so man has made landfilling his main method of waste disposal.  Landfilling does not cause the creation of carbon gas emissions but it also does not truly eliminate the solid waste. Landfills merely gather and relocate the trash.

 

 

Finally a new technology that can eliminate solid wastes without adding to air pollution in the process has been developed. This revolutionary solution is called biosphere technology and it involves the use of biosphere machines. A biosphere machine greatly limits the release of greenhouse gases into the atmosphere by performing the entire waste elimination process inside oxygen limited chambers.

 

 

Biosphere gasification technology does not stop at eliminating wastes; it is also able to make use of the combustibility of the said wastes to generate electricity. The biosphere machine transforms the waste particles into extremely hot steam that can power electric generators. Hence, one will not have to incur loses to eliminate waste, with biosphere technology he will even benefit from the elimination of waste because of the electricity produced.

 

 

The energy generation capability of biosphere machines is so efficient it even outshines its capability to safely eliminate wastes. The level of efficiency can match or even surpass that of coal and oil power. Biosphere gasification power therefore has the potential to replace all existing forms of power generation, especially those that contribute to pollution.

 

 

The most advanced model of biosphere gasification technology is the Biosphere MKV patented by Ronald Shane Flynn of the True Green Energy Group. The Biosphere MKV already has a go signal by the Philippine Government and the first biosphere facility in the country is being constructed in San Fernando, Pampanga. Contracts have also been signed for the creation of other biosphere facilities in other cities and municipalities in the Philippines. The Asian republic has been graced to be the starting point of the Biosphere Zero Waste Campaign which aims to get rid of all landfills by turning all the garbage found in them into green electricity.

What facebook is now, is way above what tis creator Mark Zuckerberg thought about it when he made facebook back in 2004. Facebook was conceived as ‘thefacebook, in a Harvard dorm, and was created by Mark Zuckerberg and his friends. Originally the whole plan of ‘thefacebook’ was to be a small time meeting place for students of Harvard. Keeping in mind that Harvard has lots of students, Mark thought that this will be a neat way where all the students of Harvard will be able to interact with one another and then he got the teachers to register too so that it would increase student teacher interaction.
Mark himself was surprised at the way facebook gained popularity. The online meeting network was so popular that he was almost forced to open registration for students and teachers of other schools and colleges near Harvard. Ultimately the network was renamed to facebook and then on popular demand, facebook opened its doors to the members of the general public. Today facebook has more than 500 million people registered on it; a number that increases close to everyday. It is a whole online social world where people can hang out socially, meet, chat, talk, play games, join causes and like individual facebook pages.
Now if you were a person who has launched his or her own website and are trying to sell a product or service, and someone came and told you that there is a platform where you can get more than 500 million people and out of those atleast 10% would be likeminded and interested in your product or service, you would be a fool not to agree. That platform is facebook and like all website owners, in the current world and looking at Facebook’s growth, you should be one person seriously looking for ways to increase web traffic from facebook.
One very interesting part about facebook is that it allows its users to create facebook pages. These are individual pages dedicated to a product or a service or even to a person. People who are interested in the page like the page and then they get all the information that you update on the page. So this means if it is page about endangered animals and you post on it that the monkey is endangered then everyone who has liked the page will get to know. This also means that along with your website if you launch a facebook page about the product or service you sell and keep updating it then all people who like your page will get to know about your product or service. The only thing is you need to do is find a way to increase facebook likes for your page.
Several internet marketing companies now offer packages to increase facebook liked for your facebook page and to increase like-minded traffic from facebook to your site. This way you get people who are interested in what you are offering and there is a chance of increased sales as well.