Getting into marketing related articles is often viewed as a pretty daunting task. If you’ve looked into it before, you probably already know the basics, i.e. writing and submitting articles to article directories.
While writing articles to some people may be enjoyable, to the majority of people, it is a very unappealing task.
Whether you intend to carry out an article marketing campaign for backlinks or traffic, the one inescapable fact of the matter is that you’re going to need to be writing articles, and lots of them at that. Really, there’s no two ways around this, so you might as well get used to it now.
By writing more articles, your results will be vastly improved, as each article will bring yet more traffic, and yet more backlinks, to your website. Some marketers have been known to write hundreds of articles for article marketing – and that should give you an idea of what you’re getting into.
If you are a slow writer, putting out only an article a day or so, your campaigns are going to take you a long time. This makes finding a way to generate articles in the quickest amount of time a really important thing and here is what you should be doing:
1. Pick your topic
To do this, head over to article directories, blogs, and other websites that deal with the niche that you’re in and get ideas. Choosing a topic this way is going to cut your work in half because you can then…
2. Use various sources to extract your facts
Remember: Don’t plagiarize. Instead, extract facts about your chosen topic from multiple sources. If you followed step 1, you should already have these sources handy, so this shouldn’t be too hard.
3. Write a great headline
When it comes to your headline, spend time thinking about it. Contemplate on it and try and think about what would attract peoples attention and would appeal to them. You can even draft a few headlines then pick your favorite later on.
4. Clearly and concisely write about each fact you have found
Since you already have the facts, all you need to do now is use them, and clearly go over each one. Use a conversational tone if you can, and ‘talk’ to the reader. That way you’ll bridge the gap even better!
5. Call the reader to action
Finally, be sure that your call to action (i.e. resource box) is well written and really seamlessly flows from the body of the article before recommending a course of action to the reader. Be sure to give your readers a reason for this, and you’ll find that your results are that much better.
This is a simple technique and something that anyone can take advantage of in their approach to marketing related articles. Try these techniques and you will find that your writing becomes much faster and you are more effective with better results.
This will make the process of producing lots of articles for your marketing not a problem at all!
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