We all take the Internet for granted these days, especially when it comes to booking a vacation or ordering a bouquet of flowers for a loved one, but until the facility to accept credit cards online became a reality, none of this was possible. With the improvement in order processing, who in their right mind is going to offer checks and money orders as a method to pay for orders made online.
If people have to take the time to send in cash or a money order, they are going to get frustrated and would order elsewhere. Perhaps we have become impatient, but whatever the reason, customers to any website that offers goods or services, demand an instant payment facility.
Every top company that sells products over the internet, accepts credit cards and has done since day one. This should not stop you from organizing online payments before the website is completed.
Trying to run an e-commerce site without this type of electronic payment facility will be difficult at the very least and could mean that it will ultimately fail. There are now quite a number of methods of accepting credit cards online and which one you use may come down to how much money you are willing to spend.
Most online payment systems are similar to those you will find in any retail store or restaurant, alternatively you can use the system that many others are using now called Paypal. It will be some time yet, before it becomes the payment system of choice.
A Paypal account lets a customer use their credit card in the same way that they would on any other internet site but as you have your own account it is very quick and easy to do. Internet users can be fickle but they do like to know the site they enter is safe and secure for them to use when making online payments.
For a site accepting credit cards online, it must ensure that every transaction is encrypted so personal details of the card user cannot be used at another time for dishonest purposes. Secure sites always start with https:// so if your customers see a site that accepts credit cards online that doesn’t start with this in the website URL, then they will not place an order with you. Your website only has one opportunity to impress and if a potential customer does not feel that their personal information is safe on your site, they will not place an order.
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