No internet business today can hope to survive if it is unable to accept credit cards online. No-one who wants to keep his online business profitable is going to only offer checks or money orders as the only way to pay for orders.
A good way to see your potential customers leave is to make them wait for the order. If you don’t find a way to have the order paid for immediately, customers will just leave your site in droves.
Any professional company that has an e-commerce website will make sure that every type of payment system is in place including the ability to accept credit cards online. Competing with the big boys means you can sell products as easily as they can, but you will need to have the facility of accepting online payments as soon as the website is up and running.
This advice is crucial and will determine how serious you are about your internet business. There are now quite a number of methods of accepting credit cards online and which one you use may come down to how much money you are willing to spend.
Most online payment systems are similar to those you will find in any retail store or restaurant, alternatively you can use the system that many others are using now called Paypal. It will be some time yet, before it becomes the payment system of choice.
All that is needed is a Paypal account to be created which is simple and quick to use. Security is a big issue with internet buyers especially with online payments, so you need to ensure they trust you when they arrive at your site.
All transactions from your site must be encrypted if you want to guarantee your customers’ information is not available to others. It can be seen in the website URL box starting with the letters https://. Your website only has one opportunity to impress and if a potential customer does not feel that their personal information is safe on your site, they will not place an order.
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